I bought it for a friend. She likes it. The ring is stiff. But she really likes how its compatible with her magnetic car mount.love that they are thin and rotate and bought for my friend as well and she loves it tooLooks and feels good, but not so sure how long it will hold up. I've had it on the back of my phone's rubber case now for about a week and it hasn't budged, but the metal inside the ring wiggles just the slightest bit. I only sorry about it because the last one I had (totally different make, model and company) came unglued after only a few weeks of use. But I suppose you get what you pay for as it was around the same price as this one.I purchased this phone ring holder for a whole different reason... not for my phone. I have many phone ring holders in my RV that I use in various spots for hanging my glasses, and decided it would also work well adhered to the center console in our truck for my sunglasses! It's perfect. Nice, attractive product, sturdy and works well for my purpose.Improve by making the ring to rotateI am happy to report that this phone ring is better than I expected. I've been through a few of them, but this is the first one that stuck exactly where I needed it to the first time. Also, I did not realize that the 360 degree rotation is made possible by clicking the ring around in a circle. It makes it so much more stable. I will report back if this product doesn't stand up to wear and tear, but so far I'm really impressed.Arrived quickly. Is compact.Too obvious that someone has returned these items coz the stickers were peeled in corners (circled in red) and the box was trashed when I received it.